Product Funnel

Leveraging your business online means branding yourself as an expert in your industry. One of the quickest ways to be seen as an industry leader is by creating intellectual products.

Today it’s easier than ever to create digital products that can bring more visibility to your business and elevate your perceived level of expertise. Those two, put together, in turn create passive income for your business.

Think about some of the content you may have on your computer. Have you written articles or short reports for your business? There are several ways you can take the content you’ve already created and turn it into several types of product you can sell as downloads from your website.

If you’re ready to turn your website from a free-loader to a fee-loader, then this seminar is for you. This is a way to create a passive form of income for your business. Products also raise the perceived level of expertise in your niche.

Wednesday, July 28, 2010
4pm to 6pm Pacific Time
(7pm to 9pm Eastern Time)

In this powerful information-packed seminar you will learn:

• What information products are
• Why you need information products
• How you can create information products
• How to market and profit from information products

Here are some of the ways your business will benefit from information products:

• Create an ongoing passive income stream
• Expand your brand and credibility as an expert
• Enjoy benefits of being an author
• Have back of the room sales for seminars and talks
• Create products others can sell for commission with affiliate programs
• Build a product funnel; there are no limits

Click Here To Register

Twitter Tools

Twitter Counter
Twellow, A Twitter Directory
Tweetdeck
HootSuite
Twitter with PollDaddy

Managing Twitter

Manage Flitter
TwitBlock

Twitter Guides

Mashable: Tiwtter Guidebook
Chris Brogan: 50 Ideas on Using Twitter for Business
Twitter 101, A Special Guide
Twitter Tips: Advice from Evangelist Guy Kawasaki
How To Search Twitter Smarter

Twitter Video

Twitter Marketing 101

Twitter Use In America

Twitter Usage in America 2010 from Tom Webster on Vimeo.

Facebook Tips

As someone who has created several pages on Facebook for clients, I noticed that when I create the page, I’m the one admin that can’t be removed. That can be a problem if the relationship between you and your client ends.

This article by Social Media Today discusses the dilemma and offers one solution, although not the ideal solution.

My suggestion is that you secure your client’s Facebook log in info and log in as your client, creating the page from their account. Make sure you’re one of their friends, or “likes” and you can add yourself as an Admin. That way, if down the road you part ways, they maintain ownership of the page as the creator.

Syndicating Your Content
The Product Funnel
Show Notes: May 17, 2010

 The Product Funnel [15:16m]: Play Now | Play in Popup | Download (2)

This episode focused on the product funnel.

On Wednesday, May 19, 2010 from 4pm to 6pm Pacific Time you can learn how to create, and use, a WordPress.com blog.

If you want to really start getting your message out to the world, blogging is the tool you need. It’s the beginning of leveraging your content, world wide! It also minimizes the time you need to invest in social media, helping you work more efficiently.

With a blog you can increase your online visibility and elevate your credibility. Now is the time to start blogging! Plus it drives search engine traffic to your website.

In this online webinar, you’ll work with me learning:

• What is a post
• What is a page
• What is the sidebar
• What is the content area

Dashboard Orientation

• What are the settings and what do they mean

How To Create and Manage A Post/Page

• Adding Images So your blog will also be visually appealing
• How to use the Timestamp
• Tags – what are they and how to use them
• Categories – what they are and how to use them
• Linking Strategies in Posts/Pages Linking keywords or phrases helps the search engine know what text is more important than other text
• Keyword Strategies

Managing Links, Categories and Comments

• Links – Creating them, managing them
• Managing Comments
• How to control them through the settings
• How you find out about comments on your blog
• How to determine whether you spam them or not
• What to do if you get a negative comment

Click Here To Register

Syndicating Your Content Through Blogging,
Finding Content At YouTube
Show Notes: May 10, 2010

 Finding Content At YouTube [14:14m]: Play Now | Play in Popup | Download (29)

Tips on finding content at YouTube.

Twitter For Business

Wednesday, May 12, 2010
4pm to 6pm Pacific Time
7pm to 9pm Eastern Time

I know you’ve hear it….”are you on Twitter?” You wonder what all the fuss is about Twitter and why would you want to know what someone was eating?

Twitter is an amazing tool! You can use it to broadcast your message, chat with other professionals, research business ideas and companies. Those are just a few uses for Twitter. You just need to learn how to use it!

In this hands on workshop you’ll discover the following:

• How to Setting Up Your Account
• How To Customize Your Background
• Using Photoshop for your Background
• Using Ready Made Backgrounds
• How To Get Followers
• Twitter Services and Directories
• Twitter Strategies

CoTweet

Syndicating Your Content
Show Notes: May 3, 2010

 Using Co-Tweet For Twitter [12:47m]: Play Now | Play in Popup | Download (50)

Today’s tip was on using CoTweet to manage a “twitter team.” Some of the information shared was about how to use several twitter accounts for a single business, what they might be and how you might use them.

CoTweet is a Twitter service that let’s you add up to six twitter accounts and several team members to monitor their activity. You can assign particular tweets to team members, thereby leveraging your business and it’s response time using Twitter.

Create Digital Products Webinar

How many times have you answered the same questions regarding the services you offer. What if you could turn those questions around, educating your potential client before they ask “those” questions?

One of the advantages of creating an informational product for your business is being seen as the expert in your industry, or field. A product can educate your potential clients on what you have to offer. So what is an informational product? It’s a digital downloaded document. That’s it.

If you’re ready to turn your website from a free-loader to a fee-loader, then this webinar is for you. On Wednesday, April 28, 2010 from 4pm to 6pm Pacific Time (7pm to 9pm Eastern Time) I’ll be holding an online, hands on, webinar on creating informational products.

In this powerful information-packed seminar you will learn:

• What information products are
• Why you need information products
• How you can create information products
• How to market and profit from information products

Here are some of the ways your business will benefit from information products:

• Create an ongoing passive income stream
• Expand your brand and credibility as an expert
• Enjoy benefits of being an author
• Have back of the room sales for seminars and talks
• Create products others can sell for commission with affiliate programs
• Build a product funnel; there are no limits

Click Here To Register