In this episode of Syndicating your content we are going to talk about podcasting. Wikipedia defines a podcast as a type of digital media consisting of an episodic series of files (either audio or video) subscribed to and downloaded through web syndication. The word is a neologism derived from “broadcast” and “pod” stands for “play on demand”, as podcasts are often listened to on portable media players
Podcasting can be a very easy, enjoyable way to get more content for your site and give your business, and message a much wider reach. Podcasting can increase your online visibility and brand you as an expert in your field. Did I mention it was easy?